Consumer Electronics/Technology
Each technological novelty is a benefit that only lasts a while, until the competition offers devices with similar features or introduces another revolutionary solution. In this situation, building long term trust in your brand is crucial. It must stand for a guarantee of quality, functionality, and style.
Solid industrial and technological know how is a basis for us, but the real challenge is how to translate it into a plain language that consumers will understand.
At Hill & Knowlton, technology brands are serviced by a team of enthusiasts who are always learning and maintain good relations with new technology media and journalists.
Our client portfolio in this area includes brands like Nokia, TomTom, Samsung, Wacom, Nikon or Google.
